If you’re looking for the ultimate definition of effective marketing strategy, you need not look any further than the phrase’s three words. Effective. Marketing. Strategy. We’ll look at each. And I’ll fire a series of questions at you in an effort to help you uncover some gaps in the planning process that are so crucial…
In marketing your website, your success depends on showing up on page
one, preferably the top half. What’s the secret?
“The Plan to Grow Your Business with Effective Online Marketing” is a must-read. Learn how to make your website a customer attraction force field, convert and nurture leads and succeed online.
Let’s talk on Tuesday. I’m excited to announce I’ll be joining a small panel of content marketing experts for a fun, informative, and interactive webinar this coming Tuesday, October 2. The webinar is free and open to all. Register here, now. Here’s a preview of some of the things we’ll be talking about. My 2-cents…
Crazy new words, but sane concepts from Content Marketing World.
Tips for keeping your content relevant, interesting, and engaging so that readers come to know you as a resource and keep returning to devour more information.
No search, no amount of number crunching, magic tool, Google Alert, e-guide, e-book, e-mail, e-ticket, or all-knowing e-vangelist of SEO is going to give you the best keywords. The best keywords to USE (I said USE, not CHOOSE) are the phrases you can write about, talk about, and establish authority on—today and everyday. Because what really boosts your SEO is authority.
Your ability to create content marketing magnets translates to sales. Learn how to create seriously strong content marketing magnets.
Everyone agrees the one thing all search engines are after is relevance. So come what may, scholars and simpletons can once and for all agree: the most effective SEO strategy of all time is to produce relevant content.
How does a CMS make things easier?
How does a CMS make things easier?
The answer is simple. I mean, simple is the answer. Working on websites used to be for those who graduated from HTML University. Not anymore. CMS can be a friend to every man, woman and child, technically inclined or challenged.