Barry Feldman, founder of Feldman Creative, is a prolific writer with 25 years of experience bringing his clients' online presence to the next level through copywriting and content marketing creation and consulting. He writes and educates clients on online marketing on The Point and on many other sites across the web. Connect with Barry on Twitter and LinkedIn.
Let’s jump right into some of the reasons digital marketing is such a force: You can measure nearly every tactic you try in one way or another. Essentially, you...
Is your content seen by the audience you covet? An insane amount of content is published on the web each day. Few companies achieve the reach they seek with...
The benefits of content marketing can be enormous. However, all too often, new entrants make the mistake of considering content marketing some form of free advertising. Then they discover...
In recent years I’ve discovered a fair amount of pushback from brands regarding how they value social sharing, an obvious form of word of mouth. Inexplicably, the idea of...