I’m so excited. I got a new phone. No, not one of those pocket sized computers you use to make retro photos or 6-second videos. I’m talking about a desktop phone. You’d need some seriously big pockets to carry this one around. It has two lines. A blue display lights up to show me who’s…
This is a guest post by Susan Finch. Susan is a freelance writer with a passion for travel and helping small businesses find their online voice through content marketing, blogging and beyond. She is an eclectic writer with more than 10 years of experience contributing to guidebooks, magazines, iPhone apps, online publications and more. She…
I got in the elevator at a new media conference. I recognized the face. Maybe from Twitter. Maybe a blog or two. It was Rebekah Radice. Don’t ask me how we got into it, but the brief lift lasted long enough for me to learn she’s a fellow dog lover. Chiguaguas. Rebekah’s a social media leader…
Three breeds of content marketers walk among us. There are those who haven’t discovered the content marketing dream-come-true that is SlideShare. Sadly, most fall into this first category. You have those who are hip to SlideShare, but are making a bit of a mess on the mega-content hub. And finally, you have SlideShare stars. They’re…
You’ll want to check these blogs, authors, resources—all top notch. My Google Alerts alerted me to a resource list for online marketers produced on ExploreB2B by Dr. Susanna Gebauer, an internet marketing and energy regulations expert (fun combo, no?) hailing from Germany. I’m flattered the list included yours truly. It’s a strong line-up of marketers…
Influencer Marketing is… An approach to marketing and public relations where you target the people your prospects turn to for information. (According to OpenView in “The Ultimate Guide to Influencer Marketing”) The process of identifying, researching, engaging and supporting the people who create the conversations impacting your brand, products or services. (According to Traackr in…
Social media pants? Yup.
I really enjoy attending new media conferences and in an effort to make the most of the opportunity to network at them, I try to dress for the occasion. I’ll show you what I mean by that.
Are you avoiding Google+ because it’s: a ghost town? too complicated? yet another thing to do and you haven’t gotten around to? In this interview I did with B.L. Ochman, Google+ coach and one of the most influential women in social media, you’ll find out why Google+ is a key tool in your…
Four years or so ago, after having invested 20-plus years in marketing, I had no doubt I knew what I was doing. Then the term “inbound marketing” caught fire—thanks to a book by the same name, written by the two founders of HubSpot. I read the book. Then doubt was ALL I had. I felt…
Feldman Creative presents: The 12 Days of Twismas 12 Days of Twismas from Barry Feldman We wish you a Barry Christmas and a happy new year. Peace. Click To Tweet