content marketing talent

Building Your Content Marketing Team and Talent [Content Matters Episode 26]

  Research indicates companies struggle to find trained and qualified talent to expand their content marketing efforts. In this episode of the podcast, we’ll share tips for building your team and the types of talent you may need to scale. Listen to “Building Your Content Marketing Team and Talent [26]” on Spreaker.   The episode begins with:…

Content Marketing Talent: How to Fill Key Positions and Scale

  Content marketing is about people. Almost every company is doing content marketing. Why? It works. Done well, content marketing promises to increase traffic, leads and sales while reducing marketing costs. But does it work for every company who does it? Definitely not. And so content marketing really isn’t for every company. Content marketing is…