Books by Barry

THE ROAD TO RECOGNITION

The A-to-Z Guide to Personal Branding for Accelerating Your Professional Success in the Age of Digital Media

In the book’s foreword, best-selling author Jay Baer writes, “The Road to Recognition is not a sermon, treatise, manifesto, or proclamation. The 26 chapters contained within veer far from the theoretical approach of most business books. These chapters explain, in simple terms, the specific things you need to do develop your personal brand.

The Road to Recognition quickly became Amazon’s #1 Hot New Release in the Career Guides and Marketing for Small Business categories. The book ranks in the top three personal branding books and has earned more than 80 5-star reviews.

PRAISE FOR THE ROAD TO RECOGNITION

Clever, fun and about as comprehensive a guide as you’ll find anywhere

ANN HANDLEY

Best-Selling Author of Everybody Writes and Content Rules

If you want to build a personal brand in the digital age, this should be your bible

BRIAN DEAN

founder of Backlinko.com

Seth and Barry have outlined a simple roadmap for building relationships and recognition in the digital age. This is a must read.

MARK ROBERGE

CRO, HubSpot

If you want to achieve success in your career on your own terms, you need to read this book.

MICHAEL BRENNER

CEO, Marketing Insider Group and Author of The Content Formula

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Description

An A-to-Z guide packed with actionable advice for developing your personal brand and accelerating your professional success.

26 practical lessons to help you whether you’re an entrepreneur, business leader, aspiring professional, creative, marketer or second careerist.

Insights from marketing rock stars and entrepreneurs such as Kim Garst (Boom Social), Brian Clark (Copyblogger), and Joe Pulizzi (Content Marketing Institute).

Immaculate design—The book’s design is unlike any other non-fiction book, featuring 3-color graphics and full-page quotes.

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Bonus content

Infographics, ebooks and more

Media kit

Photos, reviews, news

SEO SIMPLIFIED FOR SHORT ATTENTION SPANS

Learn the Essentials of Search Engine Optimization in Under an Hour

SEO Simplified for Short Attention Spans is the book that needed to be written for online marketers who shudder at the thought of decoding SEO, chasing algorithms, and filtering through the industry’s relentless BS.

Blast through the book in an hour and you’ll understand:

Why SEO is so important for your long-term success

How to optimize your content like an expert

Secrets to using keywords your prospects use (but competitors don’t)

How to get your blog posts presented on the first page of Google

Copywriting tips to drive traffic to your website

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FIVE-STAR REVIEWS OF SEO SIMPLIFIED

This book hits the bulls eye for anyone who needs to learn more about SEO. It’s concise yet incredibly informative. A must for communicators.

Just like everything else I’ve read from Barry Feldman, this book is complete, concise, and thought-provoking. Simple enough for beginners yet it still contains nuggets of wisdom for pros.

SEO is typically hard to explain and definitely difficult to understand. This book does a great job of breaking it down into bite-sized chunks. Plus it gives actionable tips that really move the needle and made an immediate impact on my website. Great read!

Great detail and actionable advice. Barry is a phenomenal teacher on this topic.

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CLICKASS COPYWRITING

125 QUICK TIPS TO SHARPEN YOUR COPYWRITING SKILLS

Sharpen your copywriting skills

125 quick tips organized in 14 brief chapters

A quick read at only 36 pages

The premier volume in the One Beverage Book series

Debuted at #1 New Release in Advertising on Amazon

A top 10 “Short Read” in Business & Marketing

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FIVE-STAR REVIEWS OF CLICKASS COPYWRITING

Short and sweet, Clickass Copywriting is a simple guide for novice writers and a salutary reminder to the rest of us. As Barry points out, he didn’t invent all of these tips, but he did put them together in an easy-to-read guide that’s well worth the cover price.

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