statement

Make a calculated decision.


If you value marketing savvy, powerful, persuasive copywriting, keen storytelling skills and professionalism, you’ll find my services rates to be remarkably fair.

Please understand, as is the case for nearly all professional services, I really don’t have a firm rate sheet or menu from which to choose. That said, when you decide to make me your marketing partner, I’ll propose an exact dollar figure in advance. No surprises.

Following, you’ll find information intended to help you understand my fees, which also, should help you determine if Feldman Creative is the right choice for your company. [I offer a free guide to help you with your decision.]

Per-project fees

I provide project fees in advance. They are not estimates. After you and I discuss and agree upon the scope of the project and have answered each other’s questions, I will provide a project fee, or an itemized series of fees (if your project requires multiple components) based on a rate of $100 per hour. If your project is urgent to the point where late night or weekend hours are required, I will attempt to accommodate you if my schedule allows, but ask that you understand additional “rush charges.”

Project minimums

For first-time clients, my minimum project fees are $600. Doing a great job on your marketing communications will require at least one day of my time. If the requirements of your project can be handled in 8 hours or less, hourly fees may be discounted to $75.

Sounds risky?

I want you to begin your relationship with me free of any fears. If your review of my portfolio, our planning meetings, and my proposal don’t make you 100% sure you want to work together, I will consider completing a small piece of the project. For example, I may write a single web page to demonstrate how I plan to tackle the assignment. Fees are agreed in advance and paid in advance.

Good faith deposit

As a standard policy, first-time customers are asked to pay a good faith deposit to initiate work. Generally, I request 50% of the project price upon approval. For large projects with a series of milestones, the policy may be flexible.

A great guarantee

I guarantee to deliver on-time, on-budget and on-target—every time. I will also deliver up to two revisions, as needed. Should the project require additional changes, or an entirely different approach, revision fees will be agreed upon in advance.

My ballpark

Should you compare my hourly rate to copywriters and creative consultants, you’ll find many willing to work for less. Some even offer crazy low fees based on word counts. You are also likely to come across experienced creative professionals whose fees are $150 or more per hour. What you won’t find is a creative partner with more experience or skills at my reasonable rate of $100 per hour.

Still, you’d rather not contact me until I toss some ballpark figures out there for you. I shall…

Yes, I accept:

[Sorry, I don't accept promises, IOUs, or other arrangements.]

Need more of me?

Though a majority of my clients prefer per-project fees, some have asked for a different approach and you’re free to do the same. I offer two additional fee structures:

  1. Hourly fees — You may have a steady, yet unpredictable workflow and demand for my services. If this is the case, and you’re comfortable with receiving hourly invoices (at the month’s end), we can establish an agreed hourly rate.
  2. Retainer — With some regularity, clients foresee having a sizable workload for a period of time of 3, 6, or more months. Should this be the case for your company, I am open to offering services based on an agreed rate and schedule and invoicing monthly via a retainer. To allow for growth and support my business model, I cannot be retained by more than two clients at any one time, so retainer agreements are subject to availability.

Yours fairly,

Barry