The Point

Posts Tagged ‘titles’


Click and Stick: Do Your Titles Do the Trick?

When it comes to offering how-to advice in my blog articles and other forms of content, I’m really not the world’s biggest fan of acronyms. I see too many weak ones that feel forced or downright clunky.

TITLESDisclaimer aside, when I read “The Best Blog Titles for Your Content: 6 Best Practices for How to Get the Click,” by Adam Vavrek of Skyword, I was impressed with his clever acronym: TITLES.

T = Teasers
I = Instructions
T= Threats
L = Lists
E = Engagement
S = Secrets

This one’s worth adding to your arsenal of copywriting tricks because the ideas captured with the acronym “TITLES” simply work. (more…)