Get the word each time The Point publishes online marketing insights. I want to tell you a little success story. I’d like to help you understand the strategy that made it work. Additionally, I’d like to help you understand why the same strategy can be the most effective marketing tactic your company will ever take. In the process, I also want to share some powerful proof points with you, actual numbers, numbers that indicate traditional media-based advertising is a money pit compared to the goldmine that is inbound marketing.
Sure, we could find more fascinating subjects than content management systems, but if we are to get good at this Internet marketing thing, it’s vital we tackle the basics.
Tell you what: we’ll get in, get out, and get you all set to move on to a far more interesting subject—your content. Here we go, Q&A style…
One thing that doesn’t change is Facebook never stops changing. But I like the use of the timeline and the new look. I suspect I’ll dig in a bit more in the weeks to come, but for now I’ve updated my page to include a featured photo, organize the apps the way I want and pin a current story atop the timeline. If my facebook page isn’t on your “Like” list, I encourage you to join me there. And, if I can help you with your Facebook page, social media challenges, or online marketing at large, please let me know.
