I want to tell you a little success story. I’d like to help you understand the strategy that made it work. Additionally, I’d like to help you understand why the same strategy can be the most effective marketing tactic your company will ever take. In the process, I also want to share some powerful proof points with you, actual numbers, numbers that indicate traditional media-based advertising is a money pit compared to the goldmine that is inbound marketing.
Archive for March, 2012
21 Pointers to Sharpen Your Website: Part 4
Sure, we could find more fascinating subjects than content management systems, but if we are to get good at this Internet marketing thing, it’s vital we tackle the basics.
Tell you what: we’ll get in, get out, and get you all set to move on to a far more interesting subject—your content. Here we go, Q&A style…