This marketing copywriter is totally full of it.

What's it?

It's the ability to tell a good story, a persuasive one—for any product—in any media. How do you know when you've found a good storyteller? Have the headlines hooked you? Are you planning to stick around and click around?

It appears you've found a good storyteller.

Jan

Social Media Influence Works Both Ways

Barry Feldman: January 30, 2012 | Social media/social media marketing | 1 Comment »

This is a guest post from John McTige, Executive Vice President and Co-Owner of Kuno Creative, an inbound marketing agency based in Cleveland, Ohio. The article appeared on his company’s blog first and also on Business2Community. This article is the third in a 3-part series.

People get the wrong idea about social media influence. We gravitate to thought leaders in our industry and hope to get a crumb of respect from them to elevate our own status and reach. I’m here to tell you right now that’s completely wrong. Influence is about building real two-way relationships that are mutually beneficial. I’ll give you a prime-time example that happened to me recently. Get to the point >>

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@feldmancreative

This marketing copywriter is totally full of it.

Jan

Social Media Influence Works Both Ways